Apple Original Films, A24, Stephen Curry’s Unanimous Media and Proximity Media announced a new documentary going into production, entitled “Underrated,” featuring the breakout story of NBA superstar Stephen Curry and his historic success during the 2008 March Madness NCAA Tournament. The doc will also include his record-shattering and game-changing playing style that turned him from an overlooked prospect to an NBA legend.
The film culminates in his incredible 2022 run to a fourth NBA title and his first NBA Finals Most Valuable Player trophy. Acclaimed filmmaker Peter Nicks (“The Force,” “Homeroom”) serves as director, with Nicks and Academy Award nominee Ryan Coogler (“Creed,” “Black Panther”) from Proximity Media producing alongside A24.
Proximity Media’s Sev Ohanian (“Judas and the Black Messiah,” “Space Jam: A New Legacy”) and Zinzi Coogler (“Judas and the Black Messiah,” “Space Jam: A New Legacy”) are executive producing. From Stephen Curry’s Unanimous Media, Erick Peyton (“Benedict Men,” “Jump Shot,” “The Queen of Basketball”) produces with Jenelle Lindsay co-executive producing on behalf of the company.
Unanimous Media co-founder and chief creative officer Erick Peyton told Deadline, “Stephen and I wanted to launch an initiative where we could work with authors to not just option their material but wholly invest in them. By tapping into our relationships and partnerships, we are able to amplify these authors and create a platform for their ideas to be developed and heard. Unanimous is creating a media ecosystem in TV, film and audio and it is important that we shepherd new voices into that system.”
The project hails from A24 and Unanimous’s first-look deal. A24 documentaries include the award-winning “Val” on iconic actor Val Kilmer, the critically acclaimed award-winning “Amy,” on singer-songwriter Amy Winehouse, and the recently launched season two of Emmy Award-nominated design docuseries “Home,” with Apple TV+.
“Underrated” will be joining Apple TV+’s acclaimed and award-winning sports slate including docuseries and documentaries featuring the real-life stories behind the biggest names in sports such as “Greatness Code,” revealing what truly drives the world’s greatest athletes to succeed featuring Lindsey Vonn, Marcus Rashford and Russell Wilson, among others; the four-part Emmy Award-nominated Earvin “Magic” Johnson docuseries “They Call Me Magic”; “The Long Game: Bigger Than Basketball” about NBA hopeful Makur Maker; and “Make or Break,” following elite World Surf League competitors.